Sole Director, Leadtracer

Oct 2016 - Present

Founded and bootstraped my venture and grew it through networking and advertising, signing all new clients myself.

Managed and assembled a remote team of independent contractors located in Argentina, Israel, and the USA.

Select client work follows below:

Marketing Strategy for an Independent School in London

Oct 2019 - Present

Generated over £1,000,000 per year in new customer value by increasing lead flow.

Hired and led team of three, successfully pitching and executinf four new projects for the client. I redeveloped their marketing and lead tracking systems, generating 3500 calls through their website, which created an estimated revenue potential of £180,000/sale, leading to an estimated £1,000,000 of customer lifetime value per year.

Paid Ads Strategy for the UK’s Leading Property Advisor

Jul 2019 - Mar 2020

Created roughly £400,000 of revenue in nine months by generating leads using paid advertising in a team of two. Generated 3100 leads in 9 months, managing paid ads strategy and media buying, achieving a lead cost of £17.09/lead, with an average sale worth £6000

Advertising Strategy and Management for a South London Estate Agency

Oct 2018 - Jan 2019

Helped an estate agency under new management to boost their online presence through paid advertising, increasing their Facebook page from 67 to 17,107 people.

Free Events for Young Entrepreneurs

May 2019 - Present

I have undertaken pro-bono work to mentor young entrepreneurs, where I have been funding, organising and teaching at live events since May 2019.

Through this work, more experienced entrepreneurs have reached out to me and asked to pay for advisory roles.

Examples of these advisory roles follows below:

Advised Successful Merger Between Two Digital Marketing Firms

Mar 2022 - Jun 2022

I helped this business to boost revenue from $50,000/month to $110,000/month by enabling the two owners to focus on their respective strengths, sales and service delivery.

I advised on the implementation of organisational charts and on hiring line managers, redistributing headcount away from web development and instead into digital advertising, maximising revenue per head.

Advised Founder on Sales and Marketing In Order to Increase Revenue

Feb 2019 - Mar 2019

I assisted in quickly growing revenue from £11,000/month to £20,000/month through an advisory role.

I designed a new sales process for the founder to use with her existing laed flow in order to close more new deals.